Art Basel week over the past few years, has become more than just about the art. Music has played a significant role, and some even went so far to call it a mini SXSW. Last year, there were a plethora of concerts all over town, and this year will be no different. Ultra Music Festival co-founder will debut a new festival during Basel called UR1 Festival. UR1 stands for Your Generation Music Festival, and plans on uniting all genres of music. The festival will take place December 8-9th in Miami.
“It is time the bar was raised. We are not putting up a stage for fans to stare at, UR1 will be a 4D experience,” said Omes, who also co-founded Ultra Music Festival, in a statement. “We have some of the most creative musicians and artists in the world participating and have given them carte blanche so come up with their “dream” performance.”
Stay tuned for more information